Generation Growth Capital, Inc. acquires Rockford Specialties



Generation Growth Capital Unites Leading Manufacturing Companies, Acquires Rockford Specialties, and Adds to American Consolidated Metals Platform


Milwaukee, WI – November 2023.  Generation Growth Capital (GGC), a private equity firm specializing in lower middle market niche manufacturing and value-added distribution investments, is pleased to announce the successful acquisition of Rockford Specialties, a metal fabrication company located in Rockford, Illinois.  GGC will align Rockford Specialties with its existing portfolio companies, Federal Tool & Engineering and BP Metals, under its manufacturing platform called American Consolidated Metals.

Rockford Specialties has built a very good reputation for its expertise in metal fabrication and wire forming over several decades. The company's unwavering commitment to quality, precision, and customer satisfaction has solidified its position as a leader in numerous industries, including consumer, retail, furniture, and automotive, among others.

With the acquisition of Rockford Specialties under American Consolidated Metals, GGC is poised to enhance its presence in the manufacturing sector and foster growth and innovation. This strategic consolidation will harness the collective strengths, expertise, and resources of all three companies, setting the stage for further expansion and success in the U.S. manufacturing industry.

"Bringing Rockford Specialties, Federal Tool & Engineering, and BP Metals under the banner of American Consolidated Metals is an exciting development for us," said John Reinke, Managing Director at GGC. "Each of these companies has a stellar track record of excellence and customer satisfaction. This platform positions us to deliver even more comprehensive solutions to our combined customer base while further strengthening our investment commitment to supporting the U.S. manufacturing sector."

“We see the vision that GGC has created with American Consolidated Metals. As a testament to that, we are already bidding on projects together and cross selling our combined capabilities. We are confident that the legacy that we and my family have built over the past several decades continues forward,” said Lisa Stankey, co-owner and President of Rockford Specialties.

GGC recently hired Igor Zelenovskiy as President of American Consolidated Metals. "I am thrilled to be part of ACM and excited about the opportunities that lie ahead. In an era of ever-changing geopolitical dynamics putting pressure on supply chains, at ACM we are not just expanding manufacturing capacity and capabilities; we're redefining our approach. By bringing manufacturing to our customer's doorstep, we ensure not only uninterrupted product delivery but also offer comprehensive engineering services. This strategic move is about more than meeting demand; it's about fortifying partnerships, navigating uncertainties, and delivering excellence where it matters most—at the heart of our customers' operations." said Mr. Zelenovskiy.

For more information about Generation Growth Capital, Federal Tool & Engineering, BP Metals, Rockford Specialties, and American Consolidated Metals, please visit:


For media inquiries, please contact:


John Reinke, Managing Director

Generation Growth Capital | (414) 291-8915


About Generation Growth Capital:

Generation Growth Capital is a Milwaukee-based private equity firm focusing on investments in small businesses to support ownership transition and growth opportunities.  By partnering with solid management teams, GGC adopts a proactive, collaborative approach that builds the businesses in which they invest.


About Rockford Specialties:

Rockford Specialties Co. has been a premier custom metal manufacturer for over 40 years and is located near Rockford, IL. Rockford Specialties provides custom-made wire and laser-cut component products to the OEM, Point-of-Purchase, Food Service, Consumer Products, and Laboratory & Medical Supply Industries. The Company prides itself as a “one-stop-shop”, offering a variety of capabilities and problem-solving solutions for their loyal customer base. Rockford Specialties offers flexible production to accommodate both small and large run requirements for its customer base. The Company specializes in meeting time sensitive delivery deadlines and solving the unique challenges of complex fabrications. To complement its services, the Company offers blanket orders, custom finishing, secondaries, assembly, packaging and drop shipping. Rockford Specialties is ISO 9001 Certified.

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